Excellent comparison and thought provoking article.

A Very Practical Example to relate real situation.

excellent simile

Eye Opener

Mr . Parekh , This is the best article i have ever come across . I started the consultancy in 2009 when the market was low and now it is up . But i have been advising on very boring concept called regular investment ... SIP , STP etc ( from the investors point of view ). So , the some of the client didnt see any thrill to it and gave some money to PMS or so called wealth managers of bank . This article gave me the feeling of doing right thing as an advisor . So thank you so much . Will definitely share this article with them.

Excellent, Worth Reading... also link shared my all Advisers....

This is a brilliantly written article. I admire the simplified explanations and the connectivity with current affairs. That too, sports event. Easy to understand and repeat.EXCELLENT.

Thank you all for your feedback. Mr Ashok Kuma Sethi, I honor and respect your thoughts and views. I am also not suggesting to seat ideal. The message is I have given is, When in given situation, you as a financial adviser knows that the standing still is the better option for client, but client wants to see you acting and is not prepared to stand still, you need to take the help of placebo. Thats why I have also highlighted the words "Keeping clients interest in mind" with bold letters. If clients are ready to stand still then thats the most idealistic situation, but i have observed that client normally take the inactivity in portfolio negatively, even if it is in clients best interest. Then you are left with 2 choices, either try explaining him every time client wants you to jump or create some placebo. Again let me highligh.... "Keeping the clients BEST interest" in your mind or take the help of placebo. Thanks for sharing your views again.

Thank you all for your feedback. Mr Ashok Kuma Sethi, I honor and respect your thoughts and views. I am also not suggesting to seat ideal. The message is I have given is, When in given situation, you as a financial adviser knows that the standing still is the better option for client, but client wants to see you acting and is not prepared to stand still, you need to take the help of placebo. Thats why I have also highlighted the words "Keeping clients interest in mind" with bold letters. If clients are ready to stand still then thats the most idealistic situation, but i have observed that client normally take the inactivity in portfolio negatively, even if it is in clients best interest. Then you are left with 2 choices, either try explaining him every time client wants you to jump or create some placebo. Again let me highligh.... "Keeping the clients BEST interest" in your mind. Thanks for sharing your views again.

Sugar quoted capsule does not always help and even sitting idle for the Financial Advisor does not suit him as he has once earned the confidence of the investor and if he feels as if it is his utmost responsibility to take care of the funds of his investor, he would definitely stand as a giant goalkeeper and will ensure the ball to be within arena.

A very good article by mr Jigar parekh. we should try to analyse the client mentality. and according to watching his choice and risk taking capacity, we should manage the clients portfolio

Well said. congrats

Very aptly put. I totally agree with the observation of Mr. Parekh.

Jigarbhai ! Story was Excellent and so was the connect made with Financial Advising. Thanks. We very much need many such factual stories AND Story Tellers. But these story tellers will only tell stories. They will NOT SELL ! They will be the soft sellers. Hard selling will be done later by IFAs. This is what I am trying to convey to AMCs.

Yes I agree with this. We have to understand the psychology of client. Jigarbhai great! Thanks for this article

Brilliantly written and explained. Will try to work this out with my clients who understand Football. I am all the trying working on this. And as you rightly said, it is more pschology study of the client which we need to do.

Excellent and innovative thought. Thanks lot

Yes, what you stated is absolutely right. Just need it to be implemented in day to day life of the advisory. Keep posting........

innovative thought, and good analysis, thank you for sharing.

good to learn some thing new and refreshing from the writer.thanks

I liked the mention of placebo in the last para....Will implement the same in my practise. Thanks

Truly, Sir, you have recognized the problem and given the solution of it.

Very well put Mr. Jigar.

I do agree with the views expressed by Mr. Jigar Parakh. Very true comparison between an IFA and and Goal keeper.